I have over thirty years of experience as an art director in all fields of communication. My experience has now been made available to the many hundreds of students that I have instructed in classes of graphic design for over ten years, using the main core of tools for the beginning design student. Classes in InDesign, Photoshop, Illustrator, PowerPoint, Packaging, and Desktop Publishing. My students have consistently graded me with superior marks in all of the classes I have instructed over ... [more]
I like to use Photoshop to enhance my custom images in PowerPoint presentations. The generic images included in the program are great, but many of my clients wish to "brand" their materials to be unique. I also include video and sound in the construction of the presentation.
Vector drawing program for designing: logos, packaging, flyers etc.
As an experienced Art Director for over thirty years, have found Photoshop to be an essential tool to edit photography. However, it can be used to create posters, advertisements of all types. In the classes I have instructed for over six years, my students have learned the best practices of Photoshop's key uses. They first learn about the basic tools, layers and composition, then onto advanced image manipulation including page layout for posters.
As an experienced Art Director for over thirty years, my program of choice has become Indesign. It is a desktop publishing program. The choice for creating multiple page layouts such as:newspapers, newsletters. Including: Ads, postcards, business cards or any collateral. The classes I have instructed for over six years have included a good combination of InDesign, Photoshop and Illustrator in that they intuitively work best together over any other program such as their nearest competitor Quark Express.
I used InDesign or Quark to produce a variety of desktop publishing publications such as: ads, newsletters or newsletters. My experience will be an asset to any student trying to produce any of these.
I have over twenty years of Mac knowledge. I will teach Adobe products on a PC no problem.